Switch - Logo design
In October, 2022 I had the pleasure of creating a logo for a client named "Switch".
My approach to this project was to thoroughly research the brand and its core values to ensure that the logo effectively communicated the idea of "switching" or change. In addition, to create the logomark, I used the bold letter "S" and incorporated the negatives from the letter to create arrows representing movement and making a change. For the logotype, I used italic font to convey motion. Finally, the color palette I selected was modern and bold, with shades of blue and violet to create a professional and trustworthy feel. Unfortunately, this proposal was not approved.
Overall, I am highly pleased with the final result and believe that the logo effectively represents the brand and its values.
Let's make the small details the world's worst problem.
Contact me at danielmevit.com/contact/ or directly via email at: daniel.mevit@outlook.com
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