INANNA | BRAND IDENTITY

Welcome to the branding project for Inanna, the beauty centre that helps you feel beautiful and confident. The name Inanna is inspired by the Sumerian goddess of love, beauty and fertility.

We chose this name to represent the idea that beauty and inner well-being are closely linked, and that taking care of your physical appearance can be a way to improve your self-esteem and happiness.

Inanna's logo is based on a stylised representation of the goddess, with a crown of flowers symbolising beauty and nature, and a sinuous line representing the feminine curve. The predominant colour of the brand is pink, evoking femininity, gentleness and self-care. Our goal is to create a brand image that is fresh, appealing and distinctive.

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https://www.behance.net/gallery/135677693/Inanna-Brand-identity

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