Bitlogic IV

Most of our clients are #SaaS companies or Software Development agencies, meaning that we’ve had the chance to see tons of Devs working on their craft.

For us non-Devs, the code on those black screens is a fascinating language that we don’t understand.

Being highly visual people, when we had the chance to work on the #rebranding for Bitlogic -a Product Development agency-, we found inspiration in the brightly colored words popping out from lines of code. Those hyper-saturated tones were eye candy.

So we used that color palette as a starting point for a visual identity that moved away from overly corporate cliches in order to reflect Bitlogic’s tagline that dares people to be a #BitDifferent.