Lunch of Legends - Veg Power x Kung Fu Panda

Veg Power is a not-for-profit nationwide alliance with a mission to inspire and support kids to eat more veggies. They've teamed up with DreamWorks to create a lunchbox toolkit with tips from top experts featuring characters from the new Netflix series, Kung Fu Panda: The Dragon Knight, to get kids excited about a healthier lunchbox.

I provided design and art direction for the toolkit which included an A3 lunchbox guide and wall chart to fold into an A5 booklet, weekly lunchbox planner and promotional social media & digital assets.

The wall chart makes suggestions to help children and their parents or carers choose five key components which make up a healthy lunchbox.

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