Burton Girls – Art Direction

I led the Art Direction for the Winter '16 Burton Girls Ad Campaign. I used a paint brush and paper to create the headline typography, and I art directed the photoshoot in Quebec City, Canada.

The campaign stretched across print ads, web banners, and event collateral. Black & white photography with a little grain gave the photography an edge, but the fun and flirty photo direction kept the overall vibe relatable and obtainable.

Scroll down to view pages from the Art Direction document.