The new branding delivery app called Omnifood Delivery App
Good day to y'all! 🌼
Proud to share my latest exploration of the new branding delivery app called Omnifood Delivery App.
Introduction:
As a UI/UX designer, I was approached by a client to create a new branding and delivery app for their food delivery service called Omnifood. The client contacted me through a freelance platform to design the entire Omnifood delivery app for them.
The Problem:
The client wanted to revamp their existing Omnifood delivery app. The current design had a cluttered user interface, a confusing navigation structure, and was not optimized for mobile devices. This made it difficult for users to place orders and navigate through the app, resulting in low engagement and conversion rates.
The Goal:
The client wanted a new Omnifood delivery app that would provide a seamless and user-friendly experience to their customers. They wanted the app to be easy to navigate, intuitive to use, visually appealing and optimized for mobile devices. The client also wanted to increase user engagement, conversion rates, and revenue.
My Role:
As the UI/UX designer, my role was to lead the design process and create a new Omnifood delivery app that met the client's goals and objectives. I was responsible for conducting UX research, designing the user interface, creating wireframes and prototypes, and testing the app to ensure it met the client's expectations.
Responsibilities:
1, Conducting UX research to understand the user's needs and pain points.
2, Creating a user flow and information architecture for the app.
3, Designing the user interface to provide a visually appealing and intuitive experience.
4, Creating wireframes and prototypes to test the design.
5, Testing the app with real users to identify any usability issues.
6, Collaborating with the development team to ensure the design was implemented correctly.
The Solution:
To solve the client's problem, I started by conducting UX research to understand the user's needs and pain points. I created a user flow and information architecture to ensure the app's navigation was intuitive and easy to use. I then designed the user interface to provide a visually appealing and modern experience that was optimized for mobile devices.
To address the cluttered user interface, I used a minimalist design approach that prioritized the most critical elements of the app. I also implemented a clean and consistent typography and color scheme that made it easy for users to read and navigate the app.
To increase user engagement, I added gamification elements to the app, such as reward points for loyal customers and personalized recommendations based on the user's order history. I also included a social sharing feature that allowed users to share their favorite meals with friends and family.
Results:
The new Omnifood delivery app design received positive feedback from users and the client. The client was satisfied with the end result and thanked me for delivering a user-friendly and visually appealing app that met their goals and objectives.
Conclusion:
As a UI/UX designer, I was able to help the client revamp their existing Omnifood delivery app into a modern and user-friendly app. By conducting UX research, designing a minimalist user interface, and implementing gamification elements, I was able to increase user engagement, conversion rates, and revenue for the client. Overall, this project was a success and demonstrated the power of effective UI/UX design in creating a positive user experience.
⭐️ ⭐️ ⭐️
Design — Figma
I hope you all like it. Cheers! ✨
Press 💖 if you like our design and share feedback!
Please leave your comment.
Thank you for scrolling 😉
Have a good project? Let us know ✅
🌎 Follow me on 👉 LinkedIn
===============================================
Available for work inquiry.
Email: walwaalemayehu@gmail.com