Website redesign/rebranding case study
Presenting my latest project: a comprehensive redesign of a Taiwanese company that aims to elevate its business statement and services, streamline access to product information, and create meaningful connections between brands and products. By enforcing a cohesive brand guideline and addressing critical usability issues, this redesign offers a user-centric approach to modernizing the company's digital presence.
Through careful analysis and strategic design decisions, the new interface communicates the company's offerings with clarity and sophistication. By simplifying access to key information, users can easily navigate the site and engage with products and services. The redesigned visual identity and brand guideline ensure a consistent and recognizable image across all touchpoints.
Overall, this redesign provides an effective and engaging digital experience that is both user-friendly and aligned with the company's goals. I'm excited to share this project with you and look forward to feedback from the design community.