E-commerce website - ARTI

The project's main goal was to create a stylish, minimalistic, and easy-to-use e-commerce website for the young Ukrainian fashion clothes brand Arti. This brand creates customized clothes in limited editions, so the website needed to present the brand's uniqueness and allow customers to buy clothes quickly and easily. I made a huge Ux research, customer journey map, and wireframes to create a convenient site structure. My decision was to use brand colors, a block style system, and a modern font to display brand fashionability and modernity. As a result, clients got the website they were very satisfied with, which now brings them, new clients, every day. Moreover, their regular customers highly appreciated the new website and were thankful for the opportunity to make shopping faster and easier.