Atlas Obscura Campaign Gift for LandRover
It’s the season of gifting, so we’re sharing a recent gifting project we had the pleasure of working on for Atlas Obscura. We created a suite of branded items to send to one of their brand partnership clients, Jaguar Land Rover (JLR) as a thank you and in celebration of the completion of their “Rediscover Adventure” campaign. The set was adventure/travel-themed and included a custom-designed booklet as a campaign keepsake, Finley Mill kit, quilted travel blanket, Igloo cooler, and MiiR tumbler. Items were packaged and mailed in full-color, full-print shipping boxes with a handwritten notecard.
Here’s what our client Atlas Obscura had to say about the experience:
“The Pono team was a pleasure to work with on our client gifting project. They worked promptly with our timeline and presented us with an incredible array of creative options that all tied back to the campaign itself. Our staff and our clients were thrilled with the results.”
—Ariel Azoff, Executive Director, Brand Partnerships, Atlas Obscura
And great feedback from the gift recipient:
“It was probably the nicest thing I have received on the client side since I started ages ago. I love how you thoughtfully threaded the storyline of our most recent custom content throughout the items—it shows a love and appreciation for the work and what we were able to deliver together as partners.”
—Jaguar Land Rover
