Jobzmall Logo Design
This is a case study of a logo design project we did for Jobzmall, the video-first talent marketplace. The goal was to update their brand image according to the company's revised values, target audience and current trends while keeping it recognizeable for their current clients
Draft Sketches
During the sketching stage we explored multiple ideas within the selected direction to define the shapes which work best for the future brand image
Draft Vectors
This stage is devoted to define which of the concepts have the best potential to become the final logo design
Exploring the colors
At this phase we're exploring the color hues to define the best looking option
Refinement
A wordmark exploration stage is very important if we want to achieve consistency throughout all the brand image
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