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This design project is a redesign of the homepage for a CRM website.

Design Solutions:

  1. Clear Messaging: Based on user feedback, the I prioritized clear and fast form to book a demo. This messaging is prominently displayed above the fold to capture visitors' attention and encourage them to explore further.

  2. Simplified Navigation: To make it easier for visitors to find what they're looking for, the I simplified the navigation bar at the top of the homepage.

  3. Enhanced Visuals: To make the homepage more engaging, the I incorporated eye-catching visuals and animations that demonstrate the value of the product.

  4. Responsive Design: Given the increasing use of mobile devices, it is important that the website is designed to be responsive and accessible across multiple devices. The website should be optimized for various screen sizes and devices, such as desktops, laptops, tablets, and smartphones.

  5. Testimonials and Social Proof: I include customer testimonials and social proof. They can help establish credibility and build trust. Customer logos and quotes, reviews, or case studies can help visitors see the benefits of using the software and build trust with the brand.

  6. Clear Calls-to-Action: The homepage should have clear calls-to-action (CTAs) that guide the user towards the desired action, such as signing up for a free trial or contacting sales. Use of contrasting colors, prominent placement, and clear messaging can help make the CTAs stand out.

Available for freelance work.

Feel free to contact: LinkedIn or Behance

Email: ayaroslavcrva18@gmail.com

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Posted on Feb 17, 2023

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