Gather Content – Product illustration
Working alongside the UI team at GatherContent I was brought in to develop their approach to illustration, expanding on their simple graphics to deliver a suite of modern, expressive and thought provocative elements.
This first piece was the master - the style-setter, it had to portray a sense of teamwork in the office and remote with people producing content of various formats, shapes and sizes.
The product's leader colour blue - was used to establish the background/bedrock from which the supporting colours would sit.
The original concept was to use an arc shape that shows how the GatherContent platform is the central hub for content and data.