Ureeka - A small business development platform.

The Challenge

Ureeka is a groundbreaking business development platform aimed at creating opportunities in marketing, finance, community, and management for small businesses across the United States. Unfortunately, just like many other businesses, Ureeka poured 100% of its efforts into the products and services they were providing for their customers leaving their own business with little to no time for marketing and development. TwentyThree.Five was tasked with revamping the digital experiences across desktop and mobile to better represent Ureeka to their existing and potential customers.

Our Approach

We spent many weeks working with Ureeka to identify pain points across their website, sales funnels, and marketing strategies to identify what improvements could be made to their digital experiences. We concluded that the tools and systems Ureeka had been using previously were no longer adequate for their long term goals allowing us to rebuild their digital experiences from the ground up. This flexibility ushered in dozens of features and experiences that allowed us to transform Ureeka’s website and applications into a cohesive and beautiful platform for small businesses.

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