Ternio - Enabling a mobile workforce.
The Challenge
Ternio is a company with a single focus; mobilizing workforces in the contact center industry. With Ternio’s flagship product, a mobile app called TernioSwitch, they have the ability to seamlessly connect traditional contact center software on your desktop or laptop computer to your mobile device. This allows agents to work from virtually anywhere without the need to have direct access to their computer. Conveniently for Ternio, the COVID-19 pandemic forced many businesses to move to remote work. Fortunately, TernioSwitch was functional at this time. Unfortunately, TernioSwitch did not have the visual appearance of a finished product nor enough marketing efforts to get it to the right people. This is where we began a race against the clock to get Ternio, and TernioSwitch ready for market.
Our Approach
We knew that businesses would eventually want their employees to return to the office, we just didn’t know exactly when. If business owners started calling their employees back to the office before Ternio had a brand, website, app, etc., the opportunity for Ternio to flourish would be lost. We took this knowledge and created a “now or never” plan that would get Ternio and TernioSwitch ready for the public eye as fast as possible. We started with an entire brand overhaul that tapped into 2021 and 2022 design trends for technology companies. A new logo, typeface, colors, patterns, and more. With all new guidelines, we were able to crank out an amazing looking app design that screamed tech front to back. We also gave the website an amazing look and feel that matched the mobile app. We finished up the project by creating practical functionality for TernioSwitch users on the website such as demos, help center, and an admin portal.