Around B
This version of Around A is an exciting bonus title for any user, offering bolder and more daring design options. With a fun and eye-catching look, this family is perfect for logos and magazine titles, adding a fresh and original touch. This family is a unique blend of different sources of inspiration, such as the discretionary ligatures li, tt, ti, and tti, based on a discarded version of the logo designed by Walter Ballmer for Olivetti in 1960.
We incorporated letters with slanted strokes a, h, m, and n, based on a piece of lettering found in an article in Avant Garde magazine No. 12, 1970, entitled "Dial-A-Hawk: A Ringing New Form of Anti-War Protest", which fit perfectly into the Around system, their rounded ends adding an extra component of personality.
