Botify - Logo Design
Botify
Created for a product that focuses on automating the repetitive manual processes so they can be performed by the robots automatically.
The logo design is a combination of two main elements - robot and process. The arches represent flow of a process, while also creating the shape of a bot. Eyes are placed between the negative space the arches created to imply a face.
It is kept minimal to allow scalability and so it is easily memorable. The colours selected support the focus of the company - technology and sustainability.
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