50 Electric Blvd: Battersea Power Station Building Illustration

Rod Hunt was commissioned by Smart Soho to illustrate the launch campaign for 50 Electric Boulevard, the Fosters + Partners designed office building within the 42 acre Battersea Power Station Development. 

Rod created a detailed cutaway isometric illustration visualising 50 Electric Boulevard, it's interior and the surrounding Battersea neighbourhood. The illustration was animated creating a stunning film and an interactive building model, and also used across the marketing brochure, website, and other merchandise.

Full project>> https://rodhunt.com/battersea-power-station-50-electric-blvd-campaign