Branding & Packaging Design for Sweet Tooth

A moodboard is a shorthand way of representing a brand, and it should include a color palette, packaging or label design, logo, and secondary logos. The composition and sequence of these elements are essential to ensure the design or logo looks its best. For those who may be new to creating moodboards, these are some helpful tips: use colors wisely and find matching combinations, use variations of the logo but know when to stop, and focus on the most exciting part of the brand when presenting the packaging.

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