Feasty: Street Vendors Solution 😋
No More Searching for a Good Bite: Our App Brings the Best Street Food Right to Your Doorstep!
UX Research: Feasty (Street Vendor Solutions) Problem definition: Street vendors face difficulties in attracting customers, managing inventory, and generating income due to limited exposure and limited resources.
Research goals:
To understand the challenges faced by street
vendors in selling their food To evaluate the feasibility of using an online platform to solve these challenges To gather feedback on the key features and
functionality of the proposed platform Research methods:
Surveys: Distribute online surveys to street vendors to gather information on their current business practices, challenges faced, and preferences for an online platform, User interviews: Conduct one-on-one interviews
with street vendors to gain in-depth insights into
their challenges and how an online platform can
help. User testing: Recruit street vendors to participate in user testing sessions for the prototype of the platform to gather feedback on usability and
effectiveness.
Data analysis. Analyze the data gathered through surveys, interviews, and user testing to identify patterns and trends in the challenges faced by street vendors. Use this information to inform the design
and development of the platform.
Findings: The findings of the research should indicate that an online platform can help street vendors attract more customers, manage inventory more effectively, and generate more income. Key features identified as important by street vendors include a user-friendly interface, mobile compatibility, easy payment options, and the ability to list products and prices.
Recommendations: Based on the findings of the research, recommend the development of an online platform that addresses the challenges faced by street vendors and incorporates the key features and functionality identified as important by street vendors. This platform should be designed to be user-friendly and accessible to vendors with limited technological expertise.