2019 NCAA Men's Final Four

2019 NCAA Men's Final Four in Minneapolis, MN.

in collaboration with Section 127 and the NCAA.

Polygonal Cubism (throughout) - With its sharp points and angle is a distinct feature in the architecture of US Bank Stadium not only on the exterior but the moment you walk into the stadium. It is a feature throughout the entire stadium. The silhouette of U.S. Bank Stadium sits at the top of the mark. The championship banner shape at the bottom of the logo naturally plays well into the polygonal style.

Evergreen trees (top) - Minneapolis is an innovative and modern city that's surrounded by lush landscapes and an outdoor lifestyle embraced by many. The trees symbolize the four teams playing in the Final Four and their reflection in the night sky of the stadium facade. They offer contrast to the sharp angles and modern feel of other parts of the logo.

Stars (top)- Represents the Final Four championships that have been hosted in Minnesota. The largest star represents The North Star and the 2019 Final Four. The remaining three stars represent the Final Fours of the past, 1951, 1992, and 2001.

Mississippi River (bottom) - The basketball creates a wake in the Mississippi River water that weaves through and connects the region.