Patch Plants Redesign

Redesigned the Patch Plants website in a more simple, bordered style with a green colour-scheme and a minimal, full-window hero image.

Rather than the bottom banner, which may be ignored/filtered out by some users, I have enclosed the plant finder form in a box directly below the hero text. The button may not be that obvious and I could still tweak it to improve the UX.

The hero image here works as a divider with the hero text and plant finder form CTA on one side and buttons for quick-access to certain shop areas, matching the current site.

I used Playfair Display throughout for a consistent style. The logotype is in small caps, rather than all-caps for a more sophisticated look while remaining similar to the current style, not straying too far from their identity.