Green Beaver Facial Care

I am working on the new packaging design for Green Beaver's line of organic/natural face care products. The old packaging was designed decades ago! (lookie here: http://greenbeaver.com/product-category/face-care ).

They want to keep the grassroot and handdrawn feeling that I created for the brand, but add more pastel and feminine colors to this line. The objective was not to make it too 'girly' and dissuade men from purchasing and buying the product. These tubesters come in funky boxes, which I am working on designing as well. You can see them beside their box in the attachment.

Please let me know what you think! How would you respond to these on the shelf?