Sumo Quote
Sumoquote.com is an online subscription based service that allows contractors to build, submit and track their client quotes and estimates. They approached me to create a brand that would appeal to the world of the trades. My approach was to create something clean and approachable. Most trades professionals aren't overly tech savvy so this brand needed to feel like it would make their lives simpler. Green is a calming colour which also speaks to bottom line driven efficiencies. Sumo as a name and theme help to add some personality, make this brand memorable and add a slight bit of strength to align with this demographic. This project included a name, logo, style guide, custom illustrations and UX/UI for their marketing website. View the live site at: https://www.sumoquote.com/