Maestro — Case study
We have been engaged by Maestro, an Initial Stake Pool Offering (ISPO) provider and the most advanced developer platform on Cardano, to develop a brand strategy, identity design, and web design to help them communicate their solutions.
About Maestro
Maestro's solutions focus on three key areas - Fund, Build, and Scale.
As the leading ISPO provider on Cardano, Maestro assists clients in leveraging stake pools for fundraising and community growth. Additionally, the platform provides access to powerful developer tools, enabling the seamless creation of decentralized applications (dApps) without the need for independent Cardano infrastructure.
Furthermore, Maestro's optimized infrastructure allows for the scalability and innovation of dApps on the Cardano blockchain.
In addition to these core offerings, Maestro also provides enterprise solutions, including reliable Cardano infrastructure deployment and high-performance dApp implementation.
In summary, the identity design, brand strategy, and web design were developed to effectively communicate the company's mission and services, which centers around providing comprehensive solutions for building, scaling, and funding projects on the Cardano blockchain.
The lines
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Maestro, a term synonymous with mastery in art, is the embodiment of excellence and ease in creation.
As the primary visual element of our brand, the fluid and organic lines of Maestro's design symbolize the effortless and brilliant process of creating something extraordinary, much like a conductor guiding an orchestra with their baton.
The brand represents a convergence of individuals and entities, including project builders, supporters, funders, developers and other stakeholders, united in their efforts to bring a vision to fruition. The intersections of Maestro's lines represent the embodiment of Maestro, a central hub for the collaborative efforts that drive success.
Brand identity & Motion design: Nikola Matošević
Web & Mobile design: Dominik Kotris
Take a look at Maestro's case study also on Behance.
