Fintech | Life Insurance Funnel and Results page
Custom lander, funnel, and results page
Insurist desired an aesthetically pleasing funnel to gather information to pair the user with the most suitable affiliate partner and determine the life insurance cost.
A well-designed and informative lander helps people build trust, increases conversions, and helps Google ads run better!
The funnel
In this case, Insurist only needed core information to determine the right affiliate partner. Three simple steps were designed to collect this information.
Results page
We aimed to seamlessly transfer the user to the affiliate partner while maintaining a simple and approachable user experience.
We strategically focused on displaying core information such as the partner's logo, customer reviews, cost, a brief overview, and key highlights to achieve this.
This approach ensured that the user had all the necessary information at their fingertips while also being able to navigate the process easily.
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