Fox gloves - gloves love!
Client Protex Protection
Product
Fox Gloves
Unique selling point
Fox Gloves are the most comfortable garden gloves.
They are so soft and comfortable that it feels like you are not wearing any gloves
Target audiences
People aged 50+
Gardening enthusiasts who have enough resources (space, time, and money) to participate in gardening activities
Client requirements
Increase awareness about the product among its target audience
Build the story behind the brand
Creative solution
Concept: Gloves love by Foxgloves
Tone and style: humoristic and nostalgic
Content: Referring to legendary movies or cultural formats, we build a strong connection between customers and the brand through a series of ads.