Massive entertainment - A scalable open-source solution to boost
Web development / Design workshops / UX design / UI design.
A scalable open-source solution to boost awareness and recruitment
As a result of the exponential growth of AAA game development, Massive Entertainment created The Snowdrop Engine with the specific need in mind to do things better, not bigger. Snowdrop is a game-agnostic engine, developed to become a future-proof piece of technology, and has been used to create games like “Tom Clancy’s The Division”, “South Park: The Fractured but Whole”, “Mario + Rabbids: Kingdom Battle”, and “Starlink: Battle for Atlas”.
With a strong, first-class engine like Snowdrop, Massive Studio creates value for its customers and increases the possibilities for future projects. Therefore, Massive needed a simple, high-quality website to help increase internal and external awareness about Snowdrop and its potential. Another goal was to generate more traffic to their career site for recruitment.
The Challenge
As a result of the exponential growth of AAA game development, Massive Entertainment created The Snowdrop Engine with the specific need in mind to do things better, not bigger. Snowdrop is a game-agnostic engine, developed to become a future-proof piece of technology, and has been used to create games like “Tom Clancy’s The Division”, “South Park: The Fractured but Whole”, “Mario + Rabbids: Kingdom Battle”, and “Starlink: Battle for Atlas”.
The Solution
With a team of two web developers and a visual designer, Devoteam kickstarted the project with two design workshops - one for problem framing, and one solution-oriented. Through close collaboration, a strong, scalable website was successfully launched within a short time frame.
The Impact
By scaling technology rather than resources, Jayway has helped to build, maintain & optimize a business-critical digital product and platform to reach the following milestones;
+ 153 million total downloads
+ 25 million monthly active users
+ App is now live in 68 markets
+ Connected to over 7,700 restaurants
+ Mobile ordering live in 8 markets with over 1.2 million transactions
Team
2 web developers and 1 visual designer.
Technology
Figma, JavaScript. Java. HTML. CSS. React. Angular.
Service
Web development, design workshops, UX design, UI design.
Key focus
Building a strong, high-quality website for Massive's game engine Snowdrop.
"Together with Jayway, we have created a site that we are incredibly proud of. Despite the extremely short deadline we had, the team at Jayway worked with an agile mindset and understood our needs, they included us in the process to ensure that we were involved in all the different stages. Through clear feedback processes, we never had to go back but managed to create a page with everything we wanted. Jayway did not only show that they understood our reality but also contributed to very important design thinking and they also had an incredible ability to develop."
Linda Malmgren
Communications Director at Massive Entertainment.
Are you interested in working with us?
Send us a message at: hello@devoteam.com