Marketing agencies often rely on spreadsheets to analyse the efficiency of their work and report to clients. However, the spreadsheets are not tailored to the specific needs of such businesses, so working with Excel or Google Sheets is usually connected with major limitations. We have designed marketing performance tool to address the particular requirements of our client - a marketing agency. We have paid much attention to the software UX, so it is more convenient and less time-consuming in usage when compared to the old-school spreadsheets.

Another requirement we have successfully completed is the support of real-time updates, which enables instant analysis of data and timely action. The customised data visualisation offered in this tool outplays the spreadsheets built-in feature allowing for customisation, simplicity, and user-friendliness.

Heading