Branding, Visual Identity, & Website Design for GeneRight
Level was hired to create GeneRight's brand identity, website, corporate collateral, and additional marketing materials including pitch decks for investors and partners. The goal was to convey a clean, professional, and friendly look and feel that would be appropriate for a health-related platform, but also help visually differentiate the brand from competitors. We created a logo mark that combined a heart and DNA strand, and a soothing color palette that's easy on the eyes.