Health Supplement - Vitamin Gummies Paper Tube Packaging Design

The Brief

Frank Fruities, a Swiss company based in Geneva, produces delicious vitamin supplements. Their success stems from combining nature, science, and creativity for improved health through snacking. The client sought a brand and packaging design reflecting their natural and health-focused ethos.

Keywords:

Natural, Health, Vibrant, Fun, Energetic, Fresh

The Design Solution:

I collaborated with Frank Fruities to capture their vision for a vibrant, fun, and professional brand. I used bold typography and fresh fruit illustrations in shapes, inspired by the natural ingredients. The brand's colors also came from the ingredients and the design style was clean and modern to give a premium feel.

The Packaging Design

This was eye-catching, practical, and easy to use with vibrant colors, playful illustrations, and clear messaging to highlight the supplement's benefits. The final outcome was a brand and packaging that stood out on shelves and showcased Frank Fruities' commitment to natural health.

The Result

The design was successful, both with the client and their customers, establishing Frank Fruities as a leading brand in the vitamin supplement market.