Color Profile

Creating a color profile for a product is an important step in establishing a strong brand identity. In this branding project, inspiration and researching the target audience was key to select these colors.

Once the final color palette was chosen, we created a color guide to ensure consistency across in-game content and all marketing materials.

Creating a color profile may seem like a small detail, but it can have a big impact on how a brand is perceived. By carefully considering the colors used, we were able to create a cohesive and memorable brand identity.