Cart logic and design - Website
A cosmetics brand inspired by the ocean and vintage photography. The brand is aimed at women 21-45+ years old. These women love to travel and surround themselves with aesthetics. Afraid of visual noise and strive for minimalism in everything. They choose expensive and luxurious brands in their everyday life.Authenticity and sophistication are the main synonyms of the design that was created for this project. I tried to choose fonts, colors and composition in an understated style.
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