Orkla Data Pool Platform

We were approached by Orkla, a leading branded consumer goods company in Europe, to build a platform aggregating product images, product ingredients, legal notes, marketing texts and videos for its employees and digital content creators. 

Orkla owns several food brands, with each brand having different items in their portfolio, thus the overall content pool is quite robust. We put a lot of effort into designing the platform's content structure in the most logical way and into maximizing the intuitiveness of the user's workflow.

One of the key features is an option to export product package design in different color modes for digital or print purposes and also in various formats. To maxify effectiveness, the platform generates the images itself from the master files.