Jamming in 2022
I think music is one of the most influential factors on our work at Rogue Studio. When you put on a great song that makes you instantly start to groove there is something to take note of and learn from.
How can music capture a vibe, culture, time and place all in sound? And how to do we translate this to design and digital experiences? The essential principle to focusing on is flow (aka the groove and rhythm) of the piece when you are designing. Make the persons eye move across the whole design, capture their interest as you start to build up more and more.
The second principle in great music is dynamics. Building up levels of sound and texture within the song is essential to keep us interested. This is the same in design. Don’t just blow your load in the first second of experience! Build up, establish the mood, create magical moments that build upon themselves and compound!
Lastly make it feel timeless, all the best music has this strange power to capture the moment it was made but also feel timeless. Music, trends, and culture have a way of cycling. Everything old is new again and the visual arts are the same. Use what is present now and add your own twist to it. This blending and fusing creates something unique & new that is captivating and worthy of peoples attention.
At Rogue we love music, so much we have a weekly series called the Jam of the Week where we create a custom design for a song we love!
In a music rut? 👇
