Surface - Landing page design for CRM platform
Your product could be good or perfect, but this won't be enough to have good sales.
You should do marketing, especially digital ones, and you need a landing page that is part of marketing activities. Remember this always!
Knowing the strategy of a Surface CRM platform the team has a clear goal to make a landing page that not only showcases the product but also can help buyers understand everything about the platform and of course make a desirable action!
It was an obvious design move to show the design of the platform on the landing page and highlight the most crucial points about it so the visitor wanted to test the product.
Minimalistic design is a great choice for this project and it will work in all cases. Moreover, it is pretty flexible in terms of some future changes to the product or marketing campaigns.