Construction and Industrial Materials Re-branding
I worked on this rebranding project in early 2022. It was a big challenge for me to present this company established in the 1990s to the consumer while maintaining the same image. I decided to use the initial letter "S" and included a pattern that represents a "Jyoti" to symbolize light and energy. The letters 'J' and 'N' in the logo also have sharp edges that convey a sense of construction and solidity. 🙂
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