This is STAGE - the ticket booking app for music events. STAGE came to life through research and testing. The task was clear: Create an app to sell more tickets and make the booking experience more exciting.

We started with research.

We researched some of the existing ticket-booking apps and we came up with these questions: What do users like about them? What do they dislike? What features would they like to see improved?

We also realized that we needed to research trending apps, like TikTok and Spotify.

These apps are trending for a reason and we used their formulas to enhance the booking experience...

We drew inspiration from TikTok's short-form videos and Spotify's categorization to create an engaging experience, and combined it with a immediate ticket booking process to reduce drop-offs and friction during the ticket purchase flow.

Main Page

The Main Page was inspired from TikTok's layout:

• A top menu with three sections: Explore, Featured and Near You with the Featured section being the Main Page.

• A short video of the featured event with basic information.

• A Learn More button, for more information about the event.

• A bottom menu with a search, wish-list, purchase, share and profile buttons.

By using this familiar interface and having the most essential button in the Main Page, a more exciting booking experience could exist.

Near You and Explore pages

Based on User Needs the Explore and Near You pages were added.

The Explore page has a search bar, the Discover section filtered by necessities(family friendly, low budget etc.) and more sections filtered by Artist, Genre, Country and Venue.

The Near You page looks like exactly like Featured page but is only available if user allows location sharing, for finding events that are exclusively near their location.

The Design