Floating animation for B2B add
Bizzkit SoMe add
The idea was to create a MP4 add for web, in order to attract attention to the companies online Webinar "No More Zero Search Results".
An add with a clear messages, and a space-like movement to catch the viewers eye and attention.
Using After Effects I created a design using some of the companies round shapes and bright, bold colors, to make a space-feel with a twist.
The animation focused on the subtle movements in circles and shift in gradients, to support the weightlessness in space. Just enough to catch the eye of the viewer, without taking away focus from the actual message.
I also did another version, that showcases the problem, that many buyers face, when shopping online in webshops, that doesn't have an advanced and flexible mikroservice search system.
This to make webshop-companies aware of the importance of a sufficient mikroservice system, and attract attention to the webinar.