Suchi Jewellers

About the Brand

Suchi jewellers is an Indian jewellery company that provides custom-made high-quality jewellery to customers on demand. Established in Surat in the year 1969, the company later went on to expand its offices in Tier 1 cities like Mumbai and Delhi and now delivers to customers across the country. The main focus of the brand is to grow while maintaining the traditional tenets of quality and trust that it has gained over the years.

The Challenge

The client wanted the name ‘Suchi’ and the diamond design to coexist in a logo, given that it was a jewellery brand. The branding too had to reflect the glamour and elegance of high jewellery.

For the website part, we were asked to create a minimal-looking website while giving it a classy visual aesthetic. The website also had the responsibility of displaying fine works of jewellery craftsmanship.

Logo Designing

The Suchi logo is well crafted and constructed using two icons- diamonds and hands. Both these icons have unique meanings and sum up the idea of Suchi Jewels as a whole.

The diamond conveys the finest quality that Suchi assures, and the hands represent our promise to take care of our customers and serve them in the best way possible. The gold/ dark yellow colour is associated with success, confidence, and knowledge whereas the green in the logo is for balance and calm.

Team

Design Manager Hardik Golccha,

Content Marketing Team Lead Rashmit Pradhan,

Get in touch with us

If you too would like to have a logo that resonates with your brand, a website that displays your fine work, then don’t hesitate to get in touch with us.