Mentum is on a noble mission to improve financial inclusion. The company helps fintechs offer investment services to their clients within the app.

I created the authentic logo, the compelling pitch deck, and reimagined the website for Mentum – an innovative startup offering investment management API for fintechs in LATAM.

Before collaborating with me, the client hadn't worked with designers on a regular basis. They’d chosen, however, a preferable color palette and offered me the freedom for experimenting within it.  Using the colors that speak to the company’s energy, product, and brand, we created design assets that reflect the brand’s message and its story.

I worked with dark colors and playedwith different gradients and shades. My goal was to focus users’ attention on specific areas of the website with moderate use of visual elements. I added some icons and illustrations while aiming for simplicity.

I also designed web pages, like pricing, contact page, and team page with sections.