e-commerce website, desktop

Hi everyone! ✨

DAL is a Saudi luxury brand of modest fashion, characterized by its use of pastel tones, bold embroideries and tribal motifs.

I created an elegant e-commerce website that gives ample room to the photos and lets the products express themselves.

The focus was on the conversion funnel, with dedicated components designed to reduce the dropout rate throughout the checkout steps.

The logo and primary color were provided by the client.

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I'm available for new projects!