Car configurator design | Lazarev.

🛣 Imagine getting your kicks on Route 66 in a car that is, by no joke, the one forged in your wildest dreams. Shifting the gear, changing playlists, and pompously stopping at the gas stations, enjoying all the cliche moves of this glamorous movie.

In a minimized way, this is what car configurators - digital solutions allowing to customize vehicle parts - aim to give the brand’s potential customers.

Lazarev.agency developed its own car configurator MVP design concept. It lets the user assemble their dream car from scratch, understand the price estimations, and even (virtually, of course) try it on the go - just like when you were a kid and played Need for Speed.

Speaking about the Need for Speed, one more practical aspect in preparing to buy a car is a turnaround experience. Each car’s model is available in 3D motion in the user’s Garage section. By default, there’s room for 4 cars. How about some video game nostalgia? 

Enjoy your driving experience 🚘 and let us give you a lift to your-new-absolutely-best-design station: hello@lazarev.agency

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