Mistie

Mistie is a fictional brand selling air purifiers and associated accessories. The brand is built around the idea of freshening the air around the world, be it through the purifiers or by tree-planting initiatives.

That's the feeling I attempted to convey via the visual presentations - the clean edytorial typography mixes with soft monochromatic backgrounds and 3D rendered assets. All done in an attempt to give sterile-like feeling to the site, but with a bit of character put into it. A special shout in this regard out goes to the buttons, stolen straight from MacOS Aqua, they look so good you just wanna lick 'em.

Check out the prototype!

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