Conversation tracking tool

Humu’s conversation tracking tool lets managers keep track of what has been discussed to ensure that the right topics are addressed over time.

In this project, we tested several different data visualizations with users, in collaboration with our data science team (from a “close your rings” sort of approach like the Apple watch, to simple bar charts, or more inventive visualizations like waffle/grid charts). Each visualization produced different takeaways and encouraged different types of behavioral responses from users. We landed on the bubble chart after it’s surprising success in user testing (contrary to our initial hypotheses). We also experimented with things like “streaks” and information tagging to motivate people to continue to re-engage with the tool.


Learn more about this conversation tracking tool on Humu's website.