Yaylo (Branding and Strategy)

Yaylo is an easy platform for the employees who take care of the household and are highly motivated to be independent and don’t want to keep someone's owe. Yaylo is helping those who have very less amount of savings or run themself with the bottleneck deadline of the month. Yaylo helps those independent people to take an advance salary from what they earned in case of any accident, illness, or any other urgency.

Each Brand Element starts an understanding and reflecting the brand motive and helping it to find out the core value and the mission of the Brand. We dig in to extract some brand element as possible to reflect brand in many different perspective.

Yaylo is a finance company that allows an employee to take their salary in between the month, So the challenging part was to show the happiness of employees and the authority of their salary to take in between.

So the motive is to show the freedom, happiness, and flexibility of employees' salary wallets.

Here are some glimpses of my Brading and Strategy Design, Would love to hear feedback from your side, and stay tuned for more!

For any query, Contact me by email and WhatsApp

nkhansays@gmail.com

+92-313-1157730