Manifests for Canada Post project

Allow merchants to generate manifests from the Shopify platform

About this project

The goal of this project was to enable the manifesting functionality for merchants that have to generate manifests when they ship their packages with Canada Post.

In 2023 it is estimated that 1.4M BYOA labels will be bought on the platform in Canada. If manifests group 50 labels at a time, then 28K manifests will be generated.

Adoption metrics

3400 of Canada Post BYOA labels purchased per week

Usage and Retention

75% of eligible shops that have used BYOA Canada Post for label purchase

% of eligible fulfillments that have used BYOA Canada Post for label purchase

% of eligible shops that installed the manifest app

Challenge

The main priority was to ship the project in a short timeline to support the launch of a parent feature for Canada Post and some technical constraints forced us to reuse an app that was built a couple years ago for another shipping carrier.

This project impacts only a few subset of all the merchants using the Shopify platform but providing this functionality allows them to avoid having to pay fees when dropping off their packages at the post office.

Solution

When linking their carrier account, we ask merchants to install the manifest app that will allow them to easily generate manifests directly from the platform.

To increase manifest adoption, merchants are reminded after they buy labels that they have to generate manifests for these labels.

If they didn't install the app, we remind them that manifests are mandatory and give them a shortcut to download the app to generate them.