Apollo UI
When choosing a visual design language, it becomes imperative to solve communication issues, and brand them, in a way that is relevant to the organization’s unique situation.
With Nexxus, we are building software applications that are accessing and handling over 10 petabytes of data. The product environments have a way of feeling heavy, with dense table views and segmentation processes. In 2015, we embark on creating Apollo, our new visual design language. We will create rich data environments that feel weightless when interacted with, and allow users easy exploration with seamless balance.
Apollo UI is how that will happen. A nod to our love for the space race, mid century aesthetic, and an orbiter to represent how to consume information without being overpowered by the gravity of what you are studying.
Illustration by @Patrick Mahoney