Metaverse (Nike DTC Book Cover)

Illustration work of a book cover for the internal communication of Nike, which presents the new Direct To Consumer strategy of the group. I worked from a base sketch provided by the client and which emphasized both the metaverse and the Nike Vs. Amazon concepts at the roots of the book, here illustrated with a Versus Fighting scene in a fantasy environment from a video game. Additional credits: H Commerce - Vincent Mayet / Agence Magui - Stéphane Morel