BetEasy Marque

Julius Cruickshank
Julius Cruickshank for Love Agency
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    BetEasy Marque
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    The BetEasy marque is the union of three primary elements. The Five lines suggest the tracks of a racecourse or road. The ‘B’ is formed from the tracks taking four corners from beginning to end - two soft like a racecourse and two sharp. Within this course the letter ‘E’ becomes apparent.

    Behance: https://www.behance.net/gallery/16270143/BetEasy

    Case Study: http://julius.com.au/106637/5393233/design/beteasy

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