FloydFest 2023 Music Festival Branding

Brand identity and key art for the best music festival in the world.

Each year the festival takes on a different theme, this year being FF “Forever”. If you’ve ever been to the festival, you know that FF is love. Love is possibly the only thing that is Forever. The logo represents FloydFest as a love light shining out from the cosmos, providing the ingredients for that glimpse to infinity. Forever. FF also has a running motif of using a heart in the logo yearly, and this ties back in perfectly.